Want luxury cars for sale at half the price? Read on

Classified websites have replaced the traditional ones in a huge way. The only reason why classified ads are still printed in the newspaper is because a few people are still not adept at using computers and the internet. Apart from that, the audience has largely shifted to online classifieds because that’s the imminent future. If you’re an advertiser, you will know the importance of classified websites the best. It gives you an opportunity to reach out to a lot of people at a minimal cost.
For an advertiser classified websites are a free promotional tool. They are free to register, and also to place ads. But since so many people place their ads on such websites, it might get difficult to make a sale on popular classified websites. How can you effectively make a sale during such times? We will give you some tips to make an easy sale –

1.    Create a catchy headline
Headline is the most important part of an advertisement copy. Whenever a user searches for something, everything that matches their search query is displayed. From among all of them, the user clicks on those which have the most attractive headline. For example, suppose you were to search for a motor bike and you come across two ads. The first one says ‘Bike for sale’ whereas the second one says, ‘Customized sports look bike in a brand new condition!’, which one would you click?

2.    Make use of strong words
Advertisers have identified a set of words that are strong and have persuasive power. It is advisable to use such words in the advertisement copy. Some of these words include ‘Big’, ‘Largest’, ‘First’, ‘Exclusive’, ‘Last’, ‘Free’, ‘Cheapest’, ‘Best’ etc. By making use of these words in your headline, you can give a clear indication of the product to your customers.

3.    Try to share a personal story in the copy
Once you are done with the headline, you will need to draft a copy, i.e. the description about your product/service. While there’s no standard rule for the same, it is really good to write a copy with an emotional feel. You can share a personal story in the same and write down about a memorable experience you’ve had with the stuff you’re putting up for sale. Recently, someone had put up an ad on Australia Classifieds that went viral. It was about 9 girls endorsing a person’s bike and stating how many enjoyable rides they’ve had on the same!
  
4.    Don’t forget photos!
Photos are an integral part of online classifieds. Since you’ve the opportunity to put up photos, you should put up as many photos of the product as you can since it will help the buyers overcome all doubts.