Learn how Online Classifieds can help grow your business

Classified ads have come a long way from being scripted in newspapers and magazines to World Wide Web. Since having access to internet is the norm today, Online Classifieds are just in time to cater to the ones who doesn’t really have the time to go through newspapers and magazines as hard copies.

Online ads could be of great importance as you can access information much easily and that too without any cost. Even in a limited time period you can come across lot of relevant information that you can use or pass it on to your friends and family for their use. Navigation is easy online and the ads are free of cost too. You can actually get a lot of returns without investing a penny.

Free Advertising doesn’t mean there would be no takers. As classified ads tend to attract a lot of ads that are usually looked up for in the local market. For instance, yard sales, rents, people buying and selling used products, nanny services and the list could be endless. People benefitting from such services vouch for them. These ads enjoy greater visibility, if at all there is a payment involved the procedure is secured over the internet.

The methods of interaction are user friendly with a powerful impact. Also, because of the reach of internet yours ads can be visited from all across the world. If you want to spread your business to other parts of the world you can easily opt for these free ads that can take you to places. 

Success strategies for classifieds online Perth

Online classifieds Australia have turned really competitive with more sellers selling their products and services online. No matter which classifieds website you select, every category will enlist a number of sellers. If you too plan to sell online, you need have a definite strategy in place to endure that your ad gets noticed and received responds.

Here are some strategies you must adopt:

 Plan ahead: Before you place the ad, please ensure that your product or service is readily available for sale. Do not assume that you will have time after you post the ad. Some ads get responses within the first 10 minutes once they are posted online. So be prepared with your responses. You should decide the best price that you will offer and how much you are willing to negotiate. The buyer will appreciate prompt responses.

  Eye on the competition: Always check for similar ads online. If there are sellers selling similar products, understand their pricing strategy. Compare different ads to see which ones are more compelling. Which ads are more appealing to the buyer, what makes them stand out? This market research will help you design your classified ads better.

 Draft your classified: A classified is predominantly about the words you write. Therefore, drafting the classified well is an essential. Start by creating a strong title. Only if your title hits the bull’s eye, the buyer will click on your ad. The title should be concise and to the point. Try to use words that factually describe your product. Use keywords like free, secret, earn, save etc. to ensure more clicks on the ads.

In the main body of the classified, mention all the features and product details. Mention how the product or service will benefit the buyer. Give call to action options like phone numbers, email address or link to your personal website. 

Follow the rules: Most classified websites have strict guidelines as to what type of content you post online. If you don’t follow these rules, you may be flagged as a spammer and be banned from the page.
 

These strategies will ensure that you get back the most from your classifieds online Perth.

Questions to ask before placing classifieds Brisbane

Are you planning to sell or rent out some product? The easiest way to get the word out is through classified ads Adelaide. Online classified ads are more popular than newspaper or magazine classifieds these days. If you too are planning to place classifieds online Brisbane then here are some things you should be aware of.

Firstly, there are many website that offer space for classified ads. Select a website that appeals to you the most and would be the one you would use personally as well. Also check the popularity of the website among your friends and peers before selecting the website.

Secondly, understand how the costing works on the website. Is it a free listing website or do they charge on per word basis. If they charge on per word basis, understand how do they calculate number of words i.e. do they include hyphens, pic codes, email addresses etc. Also ask if they are offering any discounts.

Thirdly, ask if you can bold some sections of the classified to highlight on the important keywords. Most websites would charge separately for these services. Ask the website if there is any way to highlight the classified. They may give you options like adding a border or inserting a picture; both of which may be charged separately. Some websites offer positioning guarantees like in the top section of the page or on the homepage of the website which can give your brand more exposure.

If your ad is time bound, it is best to understand when is the due date to submit the classified and when it will be published online.

One very important aspect of a classified ad is the content. It is the content that will get your product or service noticed. Therefore, you should write an ad that will stand out. If you are not a literary expert, then you can ask the classifieds website to help you out. Most companies would not charge you for wording your classified. If you are still not confident, pick up the phone and call them or simply email them at the earliest.

How to write Advertiser Classifieds

As a content writer you may have experience in writing articles, newsletters, blogs, interviews etc. But writing advertiser classifieds is a completely different experience. Unlike other forms of writing, a classified has very limited word space. It is a lot of like twitter. Therefore, it is all about communicating the maximum in least amount of words.

Before you jump to writing a classified, first understand the advertiser’s objective. An advertiser places a classified to grab attention of the reader, seduce them to want the product or service and force them to contact the advertiser at the earliest. Therefore the classifieds are structured also in a similar manner. If you look at Australia Classifieds, you will observe these three common elements:
•    A headline: something that is general but will grab attention
•    Features or benefits: Quick information about the product or service on sale
•    Call to action: contact information about the seller or the best way to reach the seller

This is the basic structure. But the words and the style you adopt while writing a classified define its success. Haven’t you noticed that if two classifieds are selling similar products or services, the classified that is well written will always grab your attention? This is because there are several smaller aspects that have been taken into consideration. These include:
•    Keywords: The words that define the product or service aptly and impress the customer
•    Description: Short but impactful. No verbal drama instead just straight facts. Should create a sense of urgency that that will compel the customer to reply to the classified. If the price is an USP, it will be highlighted, if not then it will not be mentioned.
•    Categorization: Placing the classified at the right place is important. It should be easy for the customer to find. Therefore, it will be placed in those sections or categories that the customer will search for in.

Finally, a classified should not be misleading. If it misleads or oversells the product or service, readers will be disappointed when they see the actual product or service and may change their plan to buy it.

Incredible tips for making sales on Australia Classifieds!

Online classifieds have become an instant hit since their arrival. The ease of use coupled with cost and time related benefits have made them a superior cousin of their traditional newspaper counterparts. Additionally, the fact that it offers you the provision of posting your advertisement under a specific niche makes it easier to find buyers too. 

Online Australiaclassifieds can offer you innumerable benefits. Sadly, most of the people out there that are ignorant about the basics of marketing and advertising post shabby ads, and therefore find it difficult to make a sale. People only click on advertisements that look attractive. Shabby and shoddy appearing ads are the first ones to be neglected. 

If you want to make generous sales with the help of online classifieds, we will help you out. We’ve compiled a list of tips that you should always keep in mind, regardless of which product you want to sell.

·         An attention grabbing headline: Before getting to the importance of a good headline, let us see how a classified website works. Buyers visit the website and search for their product of choice. The website then displays everything that matches their search query. If from among so many results, you want your advertisement to be opened first, then you’ll surely need to write a headline that will pull them towards your advertisement.   

Use powerful words such as ‘Big’, ‘Unique’, ‘Attractive’, ‘First’, ‘Last’, ‘Incredible’, ‘Never seen before’ etc.

·         Make the copy concise: The matter that you write in an advertisement is known as the copy. In the case of Classified Ads Australia, It usually includes product description. You can make your copy attractive by throwing in some references that appeal to people. For example, while selling football shoes, you can probably mention how Ronaldo once wore something similar in an international friendly versus Spain! This will make people want to buy the product!

·         Support your ad with pictures: If you ask any advertiser, they will tell you that an ad does much better with illustrations. Throw in some good photographs of your product since online Australia classifieds offer you the provision of uploading photos. If you know image editing, edit the image of your product by adding a good background and a few simple effects that can make your image look more presentable.  

·         Sell benefits: Why do you think someone buys a product? Marketing experts will tell you that they buy it because of the benefits offered to them. That’s why a deodorant advertisement that shows girls getting attracted to guys sells well than a simple advertisement just featuring basic information about the deodorant, even though the latter might be a better product! You should offer such psychological benefits to the customer.